With more than 52 million job seekers on LinkedIn each week, it can become difficult to get noticed.įirst, figure out who your target clients are. Your LinkedIn summary is the first step in developing your personal brand on the platform.
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This is a fitting description of what LinkedIn stands for and how to use it to your advantage. Popular marketing copywriter Dina Calakovic says, "Your LinkedIn profile has nothing to do with who you are, and everything to do with what you can do for others." Done right, this can generate leads from your target brands or organizations. One way to display your personality is to establish a personal brand. Plus, it offers insight into your personality, which is important when you’re joining a team.
It’s a brief introduction to your professional experience, skills, years in the workplace, and achievements. Think of a LinkedIn profile summary as your personal bio, resume, and cover letter wrapped into one.
With Jasper, it’s as simple as signing up, choosing Jasper’s LinkedIn template, and generating your personalized, keyword-optimized LinkedIn summary. Getting recognized and generating inbound leads is hard when nearly every field is saturated with job seekers-so setting yourself apart from others is crucial.
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